Retail Strategies partners with Tetrad to create unique analysis tools to better serve our clients.
Tetrad is a market analysis company, who have developed custom retail demographic solutions to aid Retail Strategies in retail recruitment for their clients.
Lacy Beasley, President & COO of Retail Strategies, briefly discusses how we needed more accurate demographics to better represent to retailers the unique situation of client cities. Hiring Tetrad to develop an automated solution for what was previously manually mapped allows for higher accuracy and efficiency. The “Peer Analysis” based on drive time, rather than municipal boundaries, is a custom tool developed by listening to our clients and developing a powerful solution.