As the Director of Client Services, Downtown Strategies Laura oversees the day-to-day management and implementation of services for downtown clients. She specializes in market research, strategic plans, project coordination, and team operations for the Downtown Strategies division of Retail Strategies. Acting as a liaison between clients and the operations team, Laura’s attention to detail and knack for processes make for an excellent client experience.

Prior to this role, Laura was the Director of Marketing for Retail Strategies where she was responsible for client onboarding, trade shows and conferences, market research, and GIS mapping. Laura has been with the company since 2012 and an integral part of building the company and its culture.

Laura graduated from the University of Alabama at Birmingham in 2011 with a bachelor’s degree in marketing. In her free time, she enjoys traveling and spending time with her family and friends.