February 18th, 2020
Attracting Businesses to your City
The Right Blend of Data, Analytics, and Boots on the Ground
It’s no secret that data and analytics play an integral role in business recruitment and retention for your city. It’s equally important for city leaders to understand the need for boots on the ground in their communities, in order to both fully understand the commercial real estate landscape and to work with local retail development and brokerage professionals. Finding the right balance of these components is truly the key to success for making your jurisdiction an appealing location for new businesses.
In this webinar, you and your staff will hear:
- What data points businesses really need to see about your community
- The local and regional players that help support development initiatives
- Case studies on business recruitment from Clearlake, California
Who Should Attend: Economic Developers, Brokers, Retailers, Real Estate Pros
Tuesday, February 18, 2020
1:00 PM (EST) / 12:00 PM (CST)
President, Retail Strategies
Lacy currently serves as President and formerly as COO of Retail Strategies, and has been involved in retail real estate since 2005. Her experience with The Shopping Center Group and the Dickson County Chamber of Commerce prior to joining Retail Strategies provides her with the insight to understand the connections needed from the public and private side of the conversation.
A graduate of Lipscomb University, she earned a major in Marketing and Management. Beasley has served on committees with CCIM, EDAA, and multiple ICSC planning committees. In 2018 Lacy was named to the “Top 40 Under 40” and “Top 40 Under 40 for the Decade” by the Birmingham Business Journal, included in the nationwide “Top 100 Influencers in Commercial Real Estate,” and listed as one of Birmingham’s “Eight Emerging Influencers.”
Her articles have been published in Shopping Centers Today, Site Selection Magazine and AL Retail Federation. She has spoken on retail trends and best practices in retail recruitment at more than 75 events including ICSC, American Association of Retirement Communities, American Public Power Association, Tennessee Valley Authority, ElectriCities of NC, Georgia Power, Southeastern Economic Development Council and state-wide economic development and municipal associations in Canada, AZ, LA, OK, TX, TN, AL, NM, MS, KY and GA.
Lacy grew up in Roswell, NM and knows the secret to the alien landing theory.
In this ongoing series of Retail Webinars you can listen and ask questions of experts in the industry as they discuss the trends, changes, and ever-evolving dynamics of retail.