Aug 13th, 2019

Webinar~ Retail Trends: Pop-up Shops

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Retail Trends:

Pop-up Shops


The retail trend of pop-up shops is here to stay and when it comes to pop-ups location is everything. From testing new markets or launching a product, pop-up shops are short-term retail and experiential marketing events that last anywhere from one day to four months. In this webinar Retail Strategies president, Lacy Beasley, will interview Linda Farha, Founder and Chief Connector of pop-up go, the most trusted connector for landlords and short-term space seekers.

Who Should Attend:
Chamber of Commerce, Small Business, Entrepreneurs

Tuesday, Aug 13, 2019
10 AM – 11 AM (CDT)

Linda Farha

Founder and Chief Connector
Pop-Up Go

During my 20-year tenure in the corporate world, I devised successful strategic solutions for both national and international organizations. My energy, entrepreneurial nature and ability to understand specific organizational needs and budgetary constraints allow me to deliver optimal marketing and communications campaigns. I created Zenergy with a team of seasoned professionals who have the complimentary skills to support all marketing and communications needs.

My vast experience includes corporate and media relations, sales management, customer relations, license development, international business development and product branding. I also sit on the Board of the Farha Foundation – Quebec’s largest AIDS fundraiser – and am part of its executive committee. Looking to further benefit the greater community, I launched ZenergyCause, a charitable arm of Zenergy Communications that provides event marketing services at discounted rates for charities selected through an application process.

pop up go logo

I have also launched pop-up go, a trusted online space connector for commercial landlords and space seekers. Through pop-up go, people can list, discover and select spaces they deem fit for their growing business; pop-up go connects businesses across North America with their perfect short-term lease space. Making use of my marketing and communications expertise, I have developed Make It Pop, a service to ensure that pop-up go spaces achieve their full potential, through creative design, branding, PR and social media strategies.


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My relationship with the Retail Strategies team has been extremely valuable over the last couple of years as I’ve searched for sites in the Southeast. They have been persistent and provided any information they could gather for available properties that fit my criteria. If they received news that a space was coming available they made sure to immediately give me a call and connect with the owners. I would recommend using this service to any of my colleagues looking in their client cities.

Walter Kelly, Broker

Arc Realty

walter kelley arc realty

Retail Strategies has been a tremendous asset to Cypress. They have access to industry and business intelligence in an immensely competitive retail environment. The relationships they develop with commercial/retail property owners delivers results for the city because Retail Strategies excels at marketing their clients.

Peter Grant, City Manager

Cypress, CA

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